HOTEL MARKETING AND SALES

Dear Students, Greetings ! This week we have been able to understand the following things of your sales and marketing course The difference between sales and marketing along with definitions What is bigger - sales or marketing ?  I elicited responses and made you realize how marketing benefits hospitality and why sales is an integral part of marketing the products.  How marketing starts and ends.  Selling/Sales is the act of persuading or influencing a customer to buy (actually exchange something of value for) a product or service.  and  Marketing has been defined as “the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual (customer) and organizational objectives.”  In one of our interactive session in which I have mentioned the fundamental marketing concepts. Some of the things that I mentioned are written below: Fundamental Marketing Concepts Needs, ...